Undies, Mother Teresa & Brazilian
Prostitutes: They All Got Upgrades
We all have expiration dates. In fact, pretty much everything about us, life and everything has a rotting point, beyond which it must evolve or it’ll dissipate. The same with clothing, reputations, and things people do for a living: it’s either reboot, or become as good as an old BlackBerry.
Take underwear, for instance. There’s no telling what they mean to so many, even those who don’t consider them a priority. Or Princess Di’s favorite poor of West Bengal, whose notoriety is under heavy artillery right now. As for the Brazilians, it’s all about professional improvement.
More often than not, change is good. One needs to keep on tiptoes if something will ever get done, and many a fine and exquisite way of doing things, in a certain, exquisite way, well, went the way of the Dodo. It simply couldn’t withstand these times of instant reward and viral videos.
Then again, some industries take advantage of this natural cycle to push their wares, as anyone who’s ever wondered why they wound up being stuck with this year’s model, when the one parked nearby is still running, would rush to tell you. We’d tell you more, but your smartphone probably would need an upgrade to put up with so much data.
In any event, we can’t help it. We crave the new, as long as it’s shiny, and smells fresh, and has a big logo, or set of functions, we’ve convinced ourselves we absolutely can’t live without. Even if last year’s is still perfectly fine, and running, and takes all calls, thank you very much. We just never care to pick it up.
So in anticipation of the new season, and whatever new crap they have in store for us, at a premium price, we’re got this first-world problems thing really down. After all, there’s something else common about these three themes that follow: they’re all much older than your mother.
It seems that everywhere you look, everything is getting an organic version of it. This wave of labels may have started with food, but now it’s spreading like a malware throughout the fabric of our society, to use a pompous old-fashioned dictum. To the point that such labels may as Continue reading